This article is dedicated to providing engaging and independent business journalism and insight to executives and leaders in the global clean hydrogen industry. The focus is on delivering news and analysis that truly matters by looking past the hype surrounding hydrogen. By offering a balanced perspective of the market, the article aims to equip readers with the essential knowledge needed to make informed and critical business decisions. The overarching mission is to provide clarity on the realities of clean hydrogen and empower industry professionals with the information required to navigate this evolving sector with confidence.