The University of São Paulo (USP) and FAPESP are actively participating in the 9th edition of Viva Technology (VivaTech) in Paris, Europe's largest startup and technology event. They have a 100-square-meter stand to exhibit innovations in agriculture, climate, energy, artificial intelligence, and health. USP professors are engaging with investors and entrepreneurs, presenting technologies from their centers of excellence. A round table at the event highlighted the theme 'Science and Innovation for a Sustainable Future,' featuring speakers discussing advancements in climate, AI, clean energy, and health. The Research Center for Greenhouse Gas Innovation (RCGI) showcased innovations such as startups involved in green methanol and solar-powered hydrogen production, solid oxide fuel cells, and ethanol-powered electricity generation. They also presented a system using virtual reality to simulate the Amazon Rainforest multisensorially. The RCGI focuses on practical solutions based on solid science, with projects like reducing methane leaks in industrial processes and developing Nature-Based Solutions for agriculture. Paulo Artaxo introduced a project creating a greenhouse gas emissions database for the Amazon region that is now expanding to all of South America, providing vital information for policymakers. Carlos Labate discussed a project with ESALQ-USP on producing biofuels from macaúba, a high oil-yielding plant native to the Cerrado. The project aims to produce sustainable aviation fuel and renewable diesel without compromising food crop production, utilizing Brazil's agricultural potential sustainably. The researchers are working on genetic improvement of macaúba and establishing a germplasm bank.