Gold hydrogen, also known as white, geological, or clean hydrogen, is a rare natural resource that could revolutionize the energy industry if economically viable sources are discovered. While the existence of this clean hydrogen in nature is known, it is challenging to locate due to limited research on reserves compared to petroleum. Despite being a clean energy source, investments in its exploration have been limited, with some small discoveries made by start-ups rather than large energy corporations. The hydrogen industry, valued at $135 billion, is set to grow rapidly, reaching 540 million tonnes by 2050, and potentially becoming a $1000 billion market. However, challenges lie in hydrogen supply, as current artificial production methods contribute to global CO2 emissions. Researchers from top universities have published findings on how to explore natural hydrogen systems underground, providing a roadmap for future exploration. A key finding suggests that underground microbes consume hydrogen, emphasizing the importance of preserving hydrogen in economic accumulations. The exploration strategy outlined in the study aims to unlock a commercially competitive, low-carbon hydrogen source that aligns with the global energy transition. Comparisons with helium exploration strategies offer valuable insights, indicating a similar approach can be taken for hydrogen exploration. The research, published in Nature Reviews Earth & Environment, sheds light on the untapped potential of natural hydrogen and its role in achieving a sustainable energy future. The authors, who have founded Snowfox Discovery Ltd., believe in the viability of natural hydrogen as a significant contributor to the energy transition, offering hope for a greener future.